For launches of any size

Make Product Launch VideosThat Earn the Countdown

You get one launch day per product — and the announcement video carries it. Eliro turns your product details into a reveal sequence, with teaser cuts for the week before, so the hype cycle starts before the cart even opens.

  • Teaser, Countdown, and Reveal Cuts
  • Cinematic Reveal Pacing
  • Pricing and Availability Cards
AI product launch video generator creating a reveal sequence

Your Launch Video Timeline

Brief your product launch details
Step 1

A Week Out: Brief the Reveal

Describe the product, the date, and the one thing that makes it different: "Wireless earbuds, 48-hour battery, ships March 3." Eliro drafts the announcement around that hook.

AI generating teaser videos before launch
Step 2

Days Out: Drop the Teasers

Generate short "something is coming" cuts — silhouettes, detail close-ups, the date card — sized for Stories, Reels, and your email header.

Publish your launch reveal video
Step 3

Launch Day: Run the Reveal

Publish the full video everywhere at once: site, socials, Product Hunt, press kit. The reveal, the features, the price, and where to buy — in ninety seconds or less.

The Announcement Kit, Generated

Keynote energy without the keynote budget.

The Reveal Sequence image

The Reveal Sequence

Shadow, detail shots, then the full product — the unveil structure that makes a new thing feel like an event instead of a catalog update.

Feature Spotlights image

Feature Spotlights

Your headline features each get a moment with motion and a benefit line, so viewers leave knowing exactly why this product exists.

Countdown & Teaser Cuts image

Countdown & Teaser Cuts

Fifteen-second "coming soon" videos that plant the date in people's heads before launch. Anticipation gets built in days, not hours.

Pricing & Availability Cards image

Pricing & Availability Cards

The price reveal, the early-bird window, the where-to-buy — designed cleanly so the most-asked questions get answered on screen.

Music That Builds image

Music That Builds

Cinematic tracks that rise toward the unveil. Sound carries launch hype further than most teams expect it to.

Every Channel, Every Cut image

Every Channel, Every Cut

The hero video in 16:9, vertical cuts for TikTok and Reels, a square version for feeds — one launch, consistent everywhere it lands.

Launch Videos Built with Eliro

Fashion
Beauty
Software
Food
Gadget
Fitness
Beauty
Gadget
Home
Tech

What a Strong Launch Video Changes

Attention peaks once. The video decides what happens with it.

Anticipation You Can Schedule

Teasers turn launch day from a surprise into an appointment. People show up already wanting the thing you're about to reveal.

Anticipation You Can Schedule feature preview

Day-One Conversion

A reveal that lands the hook, the proof, and the price in a single watch shortens the distance from "saw it" to "bought it."

Day-One Conversion feature preview

Press-and-Share Ready

Journalists, fans, and affiliates all need an asset to share on launch day. A polished announcement video is the one they reach for.

Press-and-Share Ready feature preview

Brands Run Their Launch Weeks on Eliro

Emma Wilson

Emma Wilson

@emma_w_marketing

Eliro handles everything - generation, subtitles, scheduling. It's like having a full production team.

Jessica Lee

Jessica Lee

@jesslee_social

My engagement has tripled since I started using Eliro for my shorts. Absolute game changer.

James Wilson

James Wilson

@jamesw_tech

Finally, a tool that actually delivers on its promises. High quality video generation in seconds.

David Kim

David Kim

@dkim_studio

This is the future of content creation. The quality of the AI generation is unmatched.

Sarah Jenkins

Sarah Jenkins

@sarahj_creates

The AI video generation is simply mind-blowing. I've never seen anything this fast and accurate.

Michael Chen

Michael Chen

@mchen_vids

Switched from other tools and never looking back. The workflow is seamless from text to published video.

Olivia Martinez

Olivia Martinez

@oliviam_art

I was skeptical at first, but the results speak for themselves. The best AI video tool on the market.

Alex Rivera

Alex Rivera

@arivera_design

Eliro saved me hours on every single video — what used to take me all day now takes minutes. My views have absolutely exploded since I switched.

Alex Rivera

Alex Rivera

@arivera_design

Eliro saved me hours on every single video — what used to take me all day now takes minutes. My views have absolutely exploded since I switched.

Olivia Martinez

Olivia Martinez

@oliviam_art

I was skeptical at first, but the results speak for themselves. The best AI video tool on the market.

Michael Chen

Michael Chen

@mchen_vids

Switched from other tools and never looking back. The workflow is seamless from text to published video.

Sarah Jenkins

Sarah Jenkins

@sarahj_creates

The AI video generation is simply mind-blowing. I've never seen anything this fast and accurate.

David Kim

David Kim

@dkim_studio

This is the future of content creation. The quality of the AI generation is unmatched.

James Wilson

James Wilson

@jamesw_tech

Finally, a tool that actually delivers on its promises. High quality video generation in seconds.

Jessica Lee

Jessica Lee

@jesslee_social

My engagement has tripled since I started using Eliro for my shorts. Absolute game changer.

Emma Wilson

Emma Wilson

@emma_w_marketing

Eliro handles everything - generation, subtitles, scheduling. It's like having a full production team.

Learn more about what you can do

Related Pages

Launch Video Questions Before the Big Day

What goes into an AI product launch video?
A reveal sequence that builds to the unveil, spotlights for your headline features, rising music, and a pricing and availability card at the end. You describe the product and the hook; Eliro assembles the announcement.
When should the teasers start?
One to two weeks before launch is the usual rhythm: short "coming soon" cuts early, a countdown closer to the date, and the full reveal on launch day. Eliro generates the whole sequence from one product brief.
Can I make a Product Hunt launch video with this?
Yes. Generate a tight reveal for your Product Hunt page that lands the problem, the product, and the differentiator in under a minute — the format that listing visitors actually watch to the end.
Does this work for software and feature launches, not just physical products?
Absolutely. SaaS releases, app updates, new pricing tiers, and major features all benefit from reveal treatment. Eliro builds the announcement around UI visuals and benefit messaging instead of product glamour shots.
Can the video reveal pricing and early-bird offers?
Yes. Pricing reveals, launch-week discounts, and availability windows are rendered as clean on-screen cards — so launch-day urgency is explicit, not implied.
How long should the main launch video be?
Sixty to ninety seconds for the hero video — long enough for the reveal arc, short enough to be shared. Pair it with 15-30 second teaser cuts for social.
Do I get versions for each platform?
Yes. Export the same launch video in 16:9 for your site and YouTube, 9:16 for TikTok and Reels, and 1:1 for feeds — all without watermarks.

Launch Day Is Coming. The Video Can Be Done Today.

Generate the teasers and the reveal this afternoon. Free to start — no credit card required.